Jason Guralnick has spent a lifetime in sales and negotiating, not because he is necessarily highly competitive or determined to “outhustle” his peers, but because he knows people. Jason learned at a very young age that the key to success in any area of life is understanding people—what they want, what they need, and how to deliver to those wants and needs. His secret? Simple. He listens. An ability to sit and listen and then respond to real need is likely what won Jason the love and loyalty of his wife of twenty years, what has built strong sustainable relationships with his two grown children, and what has been the fundamental element of his ongoing advancement through a number of professions.
From a fashion buyer and manager at Swank Boutique to a pub owner of the first brew pub in Manitoba, and finally to real estate, Jason has mastered the art of building his business through his people skills. Over the past 11 years with Royal LePage, he has consistently proven himself as a top performer. Jason is a recipient of the Director’s Platinum Award, placing him in the top 5% of Royal LePage agents nationally. He continues to grow his skills as both a buyer and a seller of top real estate properties, primarily through his ability to understand the needs of both parties and find the happy common ground between them—so that even those who are not his clients walk away satisfied.
One factor that Jason considers crucial to his life of achievement is his ability to not take anything too seriously. He establishes firm boundaries in his life, taking time to play a round of golf or catch a pick-up hockey game with friends and to relax at the lake with his family. His advice to anyone looking for long-term, sustainable success is to remember that we are running a marathon, not a sprint. We must find balance and joy in all of it.
